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Wear the sun well.

Golden hour, bottled.

SPF in Action

Real people. Real sunshine. Real protection.

Block the Rays, Not the Vibes

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You + your skin + the planet = besties.

Ingredients That Get It

🐚 Reef-safe (because fish are friends)

We love the ocean too much to mess it up. Our formulas skip the reef-harming chemicals like oxybenzone and octinoxate, so your sunscreen won’t damage coral reefs or marine life when it washes off in the water. That means the fish, turtles, and even those neon little sea plants can keep living their best ocean lives—while you live your best beach life.

🐰 Cruelty-free (no testing on bffs)

Animal testing? Hard pass. Our products are certified cruelty-free, meaning no bunnies, puppies, or lab rats were harmed in the making of your glow. Because your SPF should protect you without hurting anyone else in the process. We’d rather test on ourselves—preferably somewhere tropical.

🌸 Non-comedogenic (won’t clog you up)

Breakouts don’t belong in your summer photo dump. Our formulas are non-comedogenic, which means they’re specially designed not to clog pores or trigger acne. So you get all the sun protection without the “ugh, why is my forehead mad at me?” moment.

🌱 Vegan (like your favorite burrito bowl)

Every ingredient is 100% plant-based, so you can feel good about what you’re putting on your skin. No animal byproducts, no hidden weirdness—just clean, effective protection that’s as kind to the planet as it is to your face. Plus, it pairs beautifully with guac and sunshine.

Plus: Aloe vera, jojoba oil, vitamin E, and a subtle scent that smells like a sun-drenched record store in Malibu.

🌈 SPF For Every Body ✨

Whatever your story, we’ve got a formula for it.

Shop the look

 
Bestseller
Made for golden hours

Sun Dazed

It’s giving…golden hour all day.

As seen in

It’s giving vintage surf girl meets skincare nerd. Reef-safe, planet-conscious, and actually cool enough to keep in your bag on purpose.
Proof that sunscreen can be as stylish as it is smart. Sun Dazed has turned daily protection into a ritual you’ll look forward to—summer after summer.
From surf to sunset

Built for Real Life

From saltwater mornings to rooftop nights, our SPF is designed to move with you—no melting, no fading, just steady protection that lasts as long as the day does.

Effortless by Design

Lightweight, fast-absorbing formulas that feel like nothing, look like everything, and work everywhere. Sunscreen that blends in so well, you forget it’s there—until you remember why you’re not burnt.

Retro Feel. Modern SPF

We’ve taken the laid-back vibe of 70s beach culture and paired it with serious skincare science. The result? Protection that feels timeless but works overtime.